The My Seeds App is a Syngenta vegetables Seeds Africa and Middle east Platform that seeks to educate our primary clientele of growers and distributors. The app will cover 32 countries across the territory, showcasing our unique portfolio of 27 crops, with an estimated number of 400 varieties. This app has also considered lingual diversity and hence is in English, French and Arabic to cover more countries in the territory. Users will be able to experience the very best that Syngenta Vegetable Seeds AME has to offer…Growers at the heart of everything – Our existing portfolio will be right in the grower’s hands using this application while subsequent portfolio enhancements will also be available in the future making it very simple to interact with your varieties of interest. Unmatched quality and expertise – At Syngenta Vegetable Seeds: AME, one of our goals has always been to link our cherished growers with the point of sale of our varieties. This application ensures that this is a possibility. Making a real-world difference – My Seeds App: a mobile application that addresses growers needs throughout Africa and Middle East. Information on our world-leading portfolio of vegetable varieties accessible wherever you go to help sustainably grow your business. Genuine value through innovation – our app has taken into consideration technology and hence allows for access with more devices globally. The app also has a link to our AME YouTube channel providing access to content throughout the territory to our users